Webex Tone of Voice — Enterprise & Inclusive

Tagline: "Powering Inclusive Collaboration"

Industry: Video Conferencing

Sector: Technology

How Webex Communicates

Webex communicates with a enterprise and inclusive voice using professional language. Their sentences are primarily statements in the present tense. Their messaging is figurative. Their tagline, "Powering Inclusive Collaboration", captures this voice. The central tension in Webex's communication is consumer vs. enterprise, which shapes every message they craft. Their mission is to power inclusive collaboration everywhere.

Tone Words

Webex's brand voice is defined by the following tone words: Enterprise, Inclusive.

Communication Style

Language Style: Professional
Sentence Type: Statement
Tense: Present
Expression: Figurative

Webex Brand Story

Webex pioneered web conferencing and remains the enterprise standard. Cisco backing provides security and integration that large organizations require.

Brand Message

Enterprise-grade meeting solutions

Brand Mission

Power inclusive collaboration everywhere

Brand Positioning

Core Concept: Enterprise Collaboration

Central Tension: Consumer vs. Enterprise

About Webex

Webex by Cisco is an American subsidiary of Cisco Systems that develops and sells web conferencing, videoconferencing and contact center as a service applications. It was founded as WebEx Communications, Inc., in 1995 and acquired by Cisco Systems in May 2007. Its headquarters are in San Jose, California. Its software products include Webex App, Webex Suite, Webex Meetings, Webex Messaging, Webex Calling, Webex Contact Center, and Webex Devices. All Webex products are part of the Cisco Systems collaboration portfolio.

Frequently Asked Questions About Webex

What is Webex's tone of voice?

Webex uses a enterprise, inclusive tone of voice. Their communication is professional, typically using statement-style sentences in the present tense. Their tagline "Powering Inclusive Collaboration" exemplifies this voice.

How does Webex communicate with customers?

Webex pioneered web conferencing and remains the enterprise standard. Cisco backing provides security and integration that large organizations require.

What is Webex's brand message?

Webex's core message: Enterprise-grade meeting solutions Their mission: Power inclusive collaboration everywhere

What is Webex's slogan?

Webex's slogan is "Powering Inclusive Collaboration". It carries their enterprise, inclusive voice.

What is Webex's mission?

Webex's mission: Power inclusive collaboration everywhere

What makes Webex's brand voice unique?

Webex stands out through their enterprise, inclusive communication style. Their central brand tension, "Consumer vs. Enterprise", shapes how they communicate across the Technology sector.

What language style does Webex use?

Webex uses professional language, with figurative messaging, in statement-style sentences, using the present tense.