Cornershop Tone of Voice — Local & Convenient

Tagline: "Your Supermarket Delivered"

Industry: Grocery Delivery

Sector: E-commerce

How Cornershop Communicates

Cornershop communicates with a local and convenient voice using simple language. Their sentences are primarily statements in the present tense. Their messaging is literal. Their tagline, "Your Supermarket Delivered", captures this voice. The central tension in Cornershop's communication is store vs. delivery, which shapes every message they craft. Their mission is to transform grocery shopping in latin america.

Tone Words

Cornershop's brand voice is defined by the following tone words: Local, Convenient.

Communication Style

  • Language Style: Simple
  • Sentence Type: Statement
  • Tense: Present
  • Expression: Literal

Cornershop Brand Story

Cornershop brought Instacart-style grocery delivery to Latin America. Personal shoppers select items from local stores for same-day delivery.

Brand Message

Personal shoppers for your groceries

Brand Mission

Transform grocery shopping in Latin America

Brand Positioning

Core Concept: Personal Grocery Shopping

Central Tension: Store vs. Delivery

About Cornershop

Cornershop are an English indie rock band formed in Leicester, in 1991. The group are best known for their single "Brimful of Asha" from their third album When I Was Born for the 7th Time. A remixed version of the track reached number one on the UK singles chart in 1998. They were formed by Tjinder Singh (singer, songwriter, and guitar), his brother Avtar Singh (bass guitar, vocals), David Chambers (drums), and Ben Ayres (guitar, keyboards, and tamboura), the first three having previously been members of General Havoc, who released one single (the Fast Jaspal EP) in 1991. The band name originated from a stereotype referring to British Asians often owning corner shops. Their music is a fusion of Indian music, indie rock, alternative and electronic dance music.

Frequently Asked Questions About Cornershop

What is Cornershop's tone of voice?

Cornershop uses a local, convenient tone of voice. Their communication is simple, typically using statement-style sentences in the present tense. Their tagline "Your Supermarket Delivered" exemplifies this voice.

How does Cornershop communicate with customers?

Cornershop brought Instacart-style grocery delivery to Latin America. Personal shoppers select items from local stores for same-day delivery.

What is Cornershop's brand message?

Cornershop's core message: Personal shoppers for your groceries Their mission: Transform grocery shopping in Latin America

What is Cornershop's slogan?

Cornershop's slogan is "Your Supermarket Delivered". It carries their local, convenient voice.

What is Cornershop's mission?

Cornershop's mission: Transform grocery shopping in Latin America

What makes Cornershop's brand voice unique?

Cornershop stands out through their local, convenient communication style. Their central brand tension, "Store vs. Delivery", shapes how they communicate across the E-commerce sector.

What language style does Cornershop use?

Cornershop uses simple language, with literal messaging, in statement-style sentences, using the present tense.

More E-commerce brand voices

Compare Cornershop