Latham & Watkins Tone of Voice — Global & Deals

Tagline: "A global law firm with a singular focus on client service"

Industry: Law

Sector: Services

How Latham & Watkins Communicates

Latham & Watkins communicates with a global, deals and california voice using global language. Their sentences are primarily statements in the present tense. Their messaging is literal. Their tagline, "A global law firm with a singular focus on client service", captures this voice. The central tension in Latham & Watkins's communication is la vs. nyc, which shapes every message they craft. Their mission is to provide unmatched legal services.

Tone Words

Latham & Watkins's brand voice is defined by the following tone words: Global, Deals, California.

Communication Style

  • Language Style: Global
  • Sentence Type: Statement
  • Tense: Present
  • Expression: Literal

Latham & Watkins Brand Story

Founded 1934 in LA. Second largest law firm by revenue ($5.5B+). 3,000+ lawyers. Strong corporate, litigation, finance.

Brand Message

Global elite law firm

Brand Mission

Provide unmatched legal services

Brand Positioning

Core Concept: Global law firm

Central Tension: LA vs. NYC

About Latham & Watkins

Latham & Watkins LLP is an American multinational law firm. Founded in 1934 in Los Angeles, California, it is known for its litigation, corporate, and regulatory law practices.

Frequently Asked Questions About Latham & Watkins

What is Latham & Watkins's tone of voice?

Latham & Watkins uses a global, deals, california tone of voice. Their communication is global, typically using statement-style sentences in the present tense. Their tagline "A global law firm with a singular focus on client service" exemplifies this voice.

How does Latham & Watkins communicate with customers?

Founded 1934 in LA. Second largest law firm by revenue ($5.5B+). 3,000+ lawyers. Strong corporate, litigation, finance.

What is Latham & Watkins's brand message?

Latham & Watkins's core message: Global elite law firm Their mission: Provide unmatched legal services

What is Latham & Watkins's slogan?

Latham & Watkins's slogan is "A global law firm with a singular focus on client service". It carries their global, deals, california voice.

What is Latham & Watkins's mission?

Latham & Watkins's mission: Provide unmatched legal services

What makes Latham & Watkins's brand voice unique?

Latham & Watkins stands out through their global, deals, california communication style. Their central brand tension, "LA vs. NYC", shapes how they communicate across the Services sector.

What language style does Latham & Watkins use?

Latham & Watkins uses global language, with literal messaging, in statement-style sentences, using the present tense.

More Services brand voices

Compare Latham & Watkins