Top Premium Consumer Goods Brands

The top 17 premium consumer goods brands analyzed by Tonelab. These brands use a distinctly premium tone of voice in their consumer goods communications.

Ranked List

  1. 1. YETI — "Built for the Wild"
  2. 2. Ollie — "Human-Grade Dog Food"
  3. 3. Staub — "Passion for Perfection"
  4. 4. Ember — "Temperature Control for Your Drink"
  5. 5. simplehuman — "Tools for Efficient Living"
  6. 6. Blue Buffalo — "Love Them Like Family Feed Them Like Family"
  7. 7. Benjamin Moore — "Look What Paint Can Do"
  8. 8. Miele — "Immer Besser"
  9. 9. Tempur-Pedic — "The Most Highly Recommended Bed"
  10. 10. Leprino Foods — "Quality Above All"
  11. 11. Oxford Industries — "Lifestyle Brands"
  12. 12. Capri Holdings — "Defining Luxury"
  13. 13. Rimowa — "Engineering Since 1898"
  14. 14. Tumi — "Designed for Life on the Move"
  15. 15. Peak Design — "Clever Bags and Camera Gear"
  16. 16. Teenage Engineering — "Well-designed electronic products for people who love sound."
  17. 17. Nura — "Personalised sound."

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