Top Modern Fashion Brands

The top 16 modern fashion brands analyzed by Tonelab. These brands use a distinctly modern tone of voice in their fashion communications.

Ranked List

  1. 1. Banana Republic — "Modern luxury for all"
  2. 2. Aritzia — "Everyday luxury"
  3. 3. Breda — "Designed to Inspire"
  4. 4. BOSS — "Be Your Own BOSS"
  5. 5. Everlane — "Radical Transparency"
  6. 6. Theory — "Intelligent design for modern life"
  7. 7. COS — "To explore the modern wardrobe"
  8. 8. Mango — "Take what you want"
  9. 9. Mejuri — "Jewelry you can live in."
  10. 10. Pangaia — "Materials science on a mission to save the environment."
  11. 11. Mack Weldon — "Elevated clothing to look and feel your best."
  12. 12. Knix — "The most comfortable wireless bras & leakproof underwear."
  13. 13. SKIMS — "Solutions for every body."
  14. 14. Michael Kors — "Designer handbags, shoes and clothes."
  15. 15. Tory Burch — "Women’s designer clothing, shoes and handbags."
  16. 16. Ace & Tate — "Quality prescription glasses from €145."

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