Top Empowering Consumer Goods Brands

The top 5 empowering consumer goods brands analyzed by Tonelab. These brands use a distinctly empowering tone of voice in their consumer goods communications.

Ranked List

  1. 1. Tupperware — "Confidence Becomes You"
  2. 2. Pantene — "Strong Is Beautiful"
  3. 3. Always — "Like A Girl"
  4. 4. LOreal Paris — "Because Youre Worth It"
  5. 5. Barbie — "You Can Be Anything"