New Enterprise Associates Tone of Voice — Large-scale & Multi-sector

Tagline: "We're company builders at our core"

Industry: Venture Capital

Sector: Investment

How New Enterprise Associates Communicates

New Enterprise Associates communicates with a large-scale, multi-sector and established voice using corporate language. Their sentences are primarily statements in the present tense. Their messaging is literal. Their tagline, "We're company builders at our core", captures this voice. The central tension in New Enterprise Associates's communication is tech vs. healthcare, which shapes every message they craft. Their mission is to back entrepreneurs in technology and healthcare.

Tone Words

New Enterprise Associates's brand voice is defined by the following tone words: Large-scale, Multi-sector, Established.

Communication Style

  • Language Style: Corporate
  • Sentence Type: Statement
  • Tense: Present
  • Expression: Literal

New Enterprise Associates Brand Story

Founded 1977. One of the largest VC firms globally with over B in committed capital. Invests in technology and healthcare. Notable investments include Salesforce, Workday, Uber, Coursera, Robinhood.

Brand Message

Venture across technology and healthcare

Brand Mission

Back entrepreneurs in technology and healthcare

Brand Positioning

Core Concept: Multi-sector venture

Central Tension: Tech vs. Healthcare

Frequently Asked Questions About New Enterprise Associates

What is New Enterprise Associates's tone of voice?

New Enterprise Associates uses a large-scale, multi-sector, established tone of voice. Their communication is corporate, typically using statement-style sentences in the present tense. Their tagline "We're company builders at our core" exemplifies this voice.

How does New Enterprise Associates communicate with customers?

Founded 1977. One of the largest VC firms globally with over B in committed capital. Invests in technology and healthcare. Notable investments include Salesforce, Workday, Uber, Coursera, Robinhood.

What is New Enterprise Associates's brand message?

New Enterprise Associates's core message is about Venture across technology and healthcare. Their concept "Multi-sector venture" drives their mission: Back entrepreneurs in technology and healthcare.

What makes New Enterprise Associates's brand voice unique?

New Enterprise Associates stands out through their large-scale, multi-sector, established communication style. Their central brand tension — "Tech vs. Healthcare" — shapes every message they craft in the Investment sector.

What language style does New Enterprise Associates use?

New Enterprise Associates uses corporate language with literal messaging. Their sentences are typically statement in structure, using the present tense.